Sean Blair


Assistant Professor


MSB Faculty
General profile



Sean Blair is a consumer behavior researcher with a particular interest in how fundamental human motivations, such as the motives for control and self-presentation, influence consumer judgment and decision making. He has also published research investigating how corporate social responsibility influences consumers' perceptions of product performance. Sean's research has appeared in the Journal of Consumer Research and has been featured in several media outlets including NPR, The Atlantic, and The New Yorker. Prior to pursuing a career in academia, Sean worked primarily in the energy industry, both as a management consultant and as a nuclear engineer.


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  • Ph.D. (2015) Northwestern University, Marketing
  • M.S. (2011) Northwestern University, Marketing
  • MBA (2008) Emory University, Marketing
  • B.S. (2004) University of Florida, Nuclear Engineering