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Jimmy Lynn


Asst Prof MPS Sports Industry Management


School of Continuing Studies (SCS)
  • General profile
General profile

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MW 3:00 - 5:00 pm


Jimmy Lynn is the managing partner of JLynn Associates, a global strategic advisory firm focused on sports-related digital and social media, marketing, and retail for a diverse set of clients including teams, athletes, leagues and associations, media outlets and other businesses. He is also the co-founder and managing partner of Human Equity, a digital media solutions firm focused on Sports and Entertainment.

Prior to founding JLynn Associates in 2009, Lynn served as Vice-President, Strategic Development and Partnerships at AOL, where he and his team were responsible for the strategic development and account management of AOL Sports’ strategic partnerships and organizations including the NFL, NBA, NASCAR, MLB, WNBA, NHL, PGA Tour, ABC Sports, CBS Sports, HBO Sports, Sports Illustrated, Turner Sports, NFL Players Association, WWF, The Sporting News, STATS, SportsTicker, etc. During his 14-year career at AOL, he was also instrumental in developing AOL Sports into one of the leading global sports destination internet sites.

Lynn also served as a Vice-President, Diversity Partnerships and Strategic Relationships for AOL's Office of Diversity and Inclusion. In this role, he managed AOL's employee affinity networks and partnerships with community service organizations.

Previously, Lynn was the Advertising Manager for Home Team Sports, the CBS-owned regional sports network serving the Mid-Atlantic Region (TV partner of the Baltimore Orioles, Washington Wizards and Washington Capitals) and the Promotion Manager for WLTT-FM, the CBS-owned and operated station in Washington, D.C.

Lynn also was a member of the Time Warner Sports Forum, which included executives from Sports Illustrated, HBO Sports, Turner Sports, AOL Sports, Time Warner Cable, Time 4 Media and Warner Brothers Licensing. The group focused on cross-company sports initiatives for Time Warner.

Lynn currently serves on the Board of Directors of Asian-American LEAD, Washington Nationals Youth Baseball Academy, Super Leaders, United for DC and the Giving Back Fund. He was a charter board member of the Greater Washington Sports Alliance and the Fantasy Sports Association and a past board member of the Hoop Dreams Scholarship Foundation. He is on the Advisory Council of the Asian & Pacific Islander American Scholarship Fund and the Capitol Movement Project. He is a past member of the Advisory Board of San Diego State University’s Sports MBA Program and the Hispanic Heritage Foundation.

Lynn was one of the 2006 recipients of Time Warner’s most prestigious public-service prize, the “Andrew Heiskell Community Service” award. This award is given to employees who exhibit outstanding leadership and accomplishment in voluntary public service, human rights and/or equal opportunity efforts. Lynn also was recognized in 2008 by Greater DC Cares as one of Washington DC's top 10 rising leaders in philanthropy; as one of City Year's "Idealists of the Year"; and by Year Up as an "Urban Empowerment" award winner. In 2010, he received an award from Washington, DC Mayor Fenty for outstanding community service.

Lynn is a full-time faculty member of Georgetown University's Sports Industry Management graduate program, where he serves as the "Visiting Professional in the Practice of Sports Industry Management." Lynn received the "Dean's Outstanding Service" award in 2010. He's also a member of the Adjunct Faculty in Georgetown University's McDonough School of Business. He has a B.A. in Public Communication and an M.B.A. in Marketing from American University.


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