Faculty Profiles
Simon J. Blanchard
Title
Assistant Professor
Department
MSB Faculty
General profile
Phone
202-687-6977
Location
580 Hariri Building
Bio
Simon Blanchard’s research interests include the development of empirical and statistical models to understand the large amount of heterogeneity observed in consumers’ decision making processes. He has published in journals such as the Journal of Consumer Research, Psychometrika, Marketing Letters and Computational Statistics and Data Analysis.
Dr. Blanchard is a member of the American Marketing Association, the Association for Consumer Research, the Psychometric Society, and the Society of Mathematical Psychology.
Dr. Blanchard is a member of the American Marketing Association, the Association for Consumer Research, the Psychometric Society, and the Society of Mathematical Psychology.
Education
- Ph.D. (2011) The Pennsylvania State University, Marketing
- M.Sc. (2005) Université de Montréal (HEC Montréal), Management Science
- B.B.A. (2003) Université de Sherbrooke, Management of Information Systems
Languages
- French (speak, write)
